Enter Shikari dropped their eighth album, Lose Your Self,  out of nowhere, no fanfare and no pre-orders. Despite that,  the album has comfortably charted in the Official Album Chart Top 20, top 3 on the Official Indie Chart and number 1 on the Official Rock + Metal Chart. As Rou Reynolds from the band explains.

“We’re delighted to present LOSE YOUR SELF, and give people the chance to hear a Shikari record like never before – as a cohesive whole.
We want people to go on a proper journey with this album, and see where it takes them.
No lead up, no singles, and no explanation. Forcing the listener to actually listen, without being drip-fed ideas out of context, or spoon-fed explanations.
We simply present it all, for the listener to immerse themself in. Releasing in this way was also a decision to not be distracted by chart races, or accolades and “things”. We got the No.1 album on our last record. This is simply about the music being presented in a natural way”.